The twist: They tried to sue someone else for doing the exact same thing http://www.onestopforseo.com/ One Stop for SEO . In 1980, the Mattus couple took Richard Smith to court when he began selling his own ice cream under the name Frusen Gldj, which means frozen joy in Swedish. The lawsuit alleged that Frusen Gldj had stolen several of the Mattuses ideas, including (a) pretending to be European, (b) using a map of Scandinavia in its advertising, and (c) including serving directions on the package. Ultimately, the court decided to rule against Hagen-Dazs on the grounds of unclean handsa bit of legalese that essentially means Seriously? Youre asking the government to protect your right to lie to consumers?
04 Thursday Feb 2016
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